When I learned to drive, the personal computer had yet to be invented, the Beatles were still together, and the Jeep was a simple steel box.

Four-and-a-half decades later, the Jeep is still a simple steel box.

Not long ago, I spent a couple of weeks in Georgia driving a Jeep Rubicon. It was an education in both off-road technology and evading the cruel and relentless cycle of automotive fashion: while other vehicles fall out of style, the humble Jeep remains an icon.

Read more: http://www.theglobeandmail.com/globe-drive/adventure/red-line/as-fads-come-and-go-this-is-why-jeep-has-survived/article20718846/