sema charity

Omix-ADA has announced its partnership with the Hope of Life HERO Jeep. The organization rescues babies, children and families in Guatemala—one of the world’s poorest countries. Started by Carlos Vargas, Hope of Life is a Christian non-profit organization that is finding and bringing families in need to the Hope of Life Hospital, providing medical care, food, support and housing. The problem was the Hope of Life team needed more capable vehicles to scout the remote mountain villages and, in many cases, bring babies and families down the mountain to a waiting Hope of Life ambulance. Absolute Results President and Founder Jeff Williams decided that providing them with Jeeps would be the solution, so his team went to work and partnered with some of the most respected companies in the Jeep industry to build the first Hope of Life Jeep. Sponsors include Omix-ADA/Rugged Ridge, Jeeps R Us, Katzkin, BF Goodrich and MOPAR. The HERO Jeep will be on display at the 2016 SEMA Show and in Jeep dealerships through spring 2017 before being shipped to Hope of Life in Guatemala. For more information on Omix-ADA’s complete Jeep Collection, visit For more information on the HERO Jeep, visit

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